Jacob Perlmutter, Storytelling Training for Making Generation R

Our Story

Our founder Alice has been using storytelling and the arts as a tool for training, recovery and wellbeing for the last 10 years. She began her career as a trainer and performance coach, using theatre and performance skills to build communication and confidence in the workplace. But it was whilst working as a West-End theatre producer that she discovered her skill in using stories and narrative to positively impact individuals themselves, together with wider audiences.

Upon meeting an injured solider who was being treated in hospital after returning from Afghanistan, he said to her:

“When you become injured you lose your sense of self, your purpose, your identity and your voice.”

Inspired by the soldier’s story and determined to help those in recovery find and use their voice, Alice went on to create the first arts recovery programme for the Ministry of Defence – to support injured veterans transition into civilian life using storytelling and narrative as critical skills.

At The Drive Project, we are probably best known for our recovery and wellbeing work with the military and veteran community. Through our recovery and wellbeing programmes such as Bravo 22 Company and Making Generation R, we have trained over 800 members of the Armed Forces Community in how to deliver their stories of overcoming adversity.

Jacob Perlmutter, Podcast Production for Veterans Work: The Podcast

Seeing the huge impact that our storytelling training had on these individuals, we knew we had to apply this model to the workplace… and what followed was transformational.

From high-pressured office environments and a variety of business functions such as sales and HR teams, to injured veterans and A&E nurses who have faced extreme trauma, we’ve helped to rebuild, strengthen and empower teams all across the UK.

Most of our clients are people we’ve worked with for over 5 years because building long-lasting and collaborative relationships is really important to us.

Our specialist team is made up of professional storytelling trainers, performance coaches, psychologists and health professionals all working together to help your people thrive.


“The length of our working relationship is testament to the quality of the arts recovery & wellbeing programme that The Drive Project produce for us year after year.”

Paul Flood, Head of Recovery Services, The Royal British Legion

Meet Our Team

Alice Knight-Driver

Founder of The Drive Project

With a background in theatre, training and development. Alice has always been passionate about giving people a platform to use their voice for good.

In 2011, Alice was awarded the Amnesty Award for Freedom of Expression for her production of The Two Worlds of Charlie F which debuted at London’s Theatre Royal Haymarket. In 2015 Alice set up The Drive Project as a creative social enterprise to develop creative projects which used theatre, art and storytelling to positively impact people’s wellbeing.

Alice was the JCI 2015 Top 10 Young Person of the Year for socially responsible leadership and creating positive change.

Over the last 6 years, Alice has formed lasting relationships with the organisations she has worked with to ensure the wellbeing of their employees or beneficiaries; namely Deloitte, The Royal British Legion and Blesma the limbless veterans charity. She is also the host of podcast The Resilience Sessions and producer of the podcast Veterans Work hosted by Kate Silverton.

From corporate training to establishing large-scale recovery and emotional wellbeing projects for charities, Alice has seen first-hand how storytelling can be absolutely transformational to individuals and teams in the UK workplace and overseas.


Teresa Griffiths CBE ARRC

Managing Director

Teresa recently left the Royal Air Force after 27 years as a senior leader having broken many glass ceilings. As a Nursing Officer, she deployed across the world to some of the most complex and challenging environments. Teresa is skilled in recognising and nurturing individual strengths for the collective achievement of strategic goals.

For her inspirational leadership, Teresa has been awarded:

  • Queens Commendation for Valuable Service (Iraq 2003)
  • Associate Royal Red Cross (service to military nursing 2009)
  • Order of the British Empire OBE (Military Chief Nurse, Birmingham 2013)
  • Commander of the British Empire CBE (leadership in moving the Defence Medical Rehabilitation Centre at Headley Court to Stanford Hall)

Teresa has seen first hand the positive impact that storytelling has had on her patients during their recovery journeys and is now excited to share this powerful creative tool to wider audiences and communities.

Grace Staniland


Grace’s roots are firmly in the world of theatre and was Production Manager for the Theatre Royal Haymarket in London for productions such as The Elephant Man (2015) starring Bradley Cooper and Bravo 22 Company’s premier of The Two Worlds of Charlie F. Keen to develop the arts as a tool for wellbeing, Grace joined The Drive Project in 2015 to design and deliver multiple art, theatre and storytelling programmes, including the award-winning Making Generation R project which has now reached over 125,000 young people and First Responders worldwide.

She has also designed bespoke creative work (including films, workshops and experiences) for clients such as Lloyds, Deloitte, KPMG, The Limbless Association and the Officers Association.

Lloyd Wood

Clinical Psychologist & Theatre Director

Lloyd is a trainee Clinical Psychologist on the North Thames Doctoral Training programme at the University of East London. Prior to this, he studied at both the University of Cambridge and University College London. Lloyd has worked across a range of clinical settings including both primary (IAPT) and secondary (CMHT) mental health care teams over the last 7 years, as well as a number of physical health settings including the National Hospital for Neurology and Neurosurgery and, most recently, St Bart’s Hospital and The Royal London Hospital.

Lloyd has a special interest in the relationship between trauma, storytelling and narrative approaches and the interdisciplinary opportunities that exist between theatre & music and emotional wellbeing & recovery. Alongside his clinical work, Lloyd is a theatre and opera director having worked internationally including the USA, Japan, France, Russia and Spain with companies including The Mariinsky, St Petersburg, The Edinburgh International Festival, LA Opera, Tokyo National Opera and the Teatro Real, Madrid.


We are supported by a team of incredible people who run our projects, manage our finances and drive our marketing and communications.

Sue Brodie – Project Manager
Tuesday Critchfield – Project Manager
Frankie Mapes – Project Coordinator
Stella von Koskull – Project Lead
Román Baca – Project Lead
Heather Lai – Project Assistant
Sarah Mayo – Marketing & Communications
Sarah O’Sullivan – Marketing & Communications
Stephen Povey – Finance

Meet some of our exceptional trainers

Clare Murphy

Clare is an international storyteller who has performed in more than 20 countries and at all kinds of venues; from the National and Globe Theatres to a medieval roundhouse in Portugal and a castle in Wales. She has had the honour of performing for the former President of Ireland Mary Robinson and at NASA’s Jet Propulsion Laboratory.

Clare also works as a storytelling consultant and trainer with many companies and institutions worldwide including NASA’s Jet Propulsion Laboratory, The Royal Shakespeare Company, Jaguar Landrover, BLESMA Limbless Veterans, The Young Vic, the National Theatre and the National Trust.

Clare has worked with us for over 6 years and has become a key member of our team.

Al Nedjari

Al has been an actor for over 25 years. His first acting role was as a regular in British soap opera, Coronation Street and has since starred in War Horse, Bridgerton and Cold Harbour Lane. He movement directed BBC Prom 22: The War Horse Prom and was a movement artist on the Oscar-winning space movie, Gravity.

For the last 10 years, Al has designed and conducted workshops and training programs for a wide range of business clients, many of Europe’s most prestigious business schools and theatres such as the National Theatre and the Young Vic.

Al has worked with us for the last 6 years and has been instrumental in the design, development and delivery of our Making Generation R programme.

Kate Beales

Kate draws on extensive experience as a theatre director and learning and development designer in her work with senior executives at leading multinational companies. As a learning associate of the National Theatre (UK), Kate has helped senior leaders from many clients including HSBC, Investec, McKinsey, PWC, KPMG and Accenture maximise their impact and influence.

Kate teaches theatre-based Personal Presence, Leadership Presence and Storytelling to leaders and emerging leaders of Fortune 500 companies, including Oliver Wyman, Proctor and Gamble, Coca Cola, HSBC, Barclays, Citi, American Express, across Europe and Asia. She is a contributor to executive learning programs for Duke Corporate Education and Harvard Business School. Kate holds an MSc in Conflict Resolution and Mediation and is a qualified mediator and conflict coach. She also holds MA degrees in English Literature (Cambridge University) and Art History (Courtauld Institute of Art).

Kate has worked with us for the last 6 years and we feel privileged to benefit from her transformational skills.

Corinne Micallef

Corinne Micallef has worked extensively as a theatre director, facilitator and coach in the UK and internationally. She’s led corporate training for over 15 years with The National Theatre’s Theatreworks programme and has served as the Artistic Director and Joint CEO of Pegasus Theatre and Phakama theatre company. Both are Arts Council England’s National Portfolio Organisations.

She has been an associate of the National Theatre’s Learning Department for 20 years and has worked with The Barbican, Young Vic, Unicorn Theatre, Stratford East, Contact Theatre, LIFT, Albany, Upswing, Theatre Peckham, Tate Britain, Mosaic Rooms, English Touring Theatre, Artangel and A New Direction.

She is passionate about the arts, storytelling, and communication and has been a visiting lecturer at University of Oxford, Royal Holloway, Central School of Speech & Drama, Goldsmiths and London Metropolitan University.

Our vision.

To provide creative opportunity for everyone to leave the world a better place, empowering people to make sustainable & positive social change.

Our mission.

To deliver innovative and transformational training, with storytelling at its heart. 

To positively impact the wellbeing and resilience of people in the workplace. 

Whether in an office, a hospital or a warehouse, we make a difference in the lives of the people we train. 

Our culture.

Our core team has been working together since 2011, so our foundations are solid. We welcome vibrant ideas and a collaborative approach. Being open, honest and accepting is very important to us. Our values are based on ‘practicing what we teach’ so the wellbeing, resilience and mental health of our own team is carefully protected and looked after.