About Us-Old

Who are The Drive Project?

We make arts projects that build communities.

For charities, we produce award-winning creative projects that support individuals and reach a huge public audience, and for businesses we deliver transformative training and talks built to inspire, empower and motivate.

Alice Driver

Founder & Managing Director

Alice founded The Drive Project in 2015. She is a theatre producer and a training consultant.

She built up her experience in London’s West End at the Theatre Royal Haymarket. Her credits include Waiting for Godot (2009), A Midsummer Night’s Dream (2010), Run Rabbit Run (2010), The Insect Play (2009), Confusion (2010), Nicholas Pierpan’s Too Much the Sun and The Problem with the Seventh year (2004) and Owen Sheers, The Worlds of Charlie F (2012), Roz Wyllie’s Contact (2015) and Boots at the Door with Theatre Royal Plymouth (2015).

Within theatre she has worked for the in-house charity Masterclass at the Theatre Royal Haymarket, National Theatre and the Young Vic. She set up and produced Bravo 22 Company which created The Two Worlds of Charlie F delivered in partnership with the MOD and the Royal British Legion The partnership was nominated for a Third Sector Excellence Award 2012 and the production won the Amnesty Award for Freedom of Expression 2012. She was the Executive Producer of the 2014 tour of the play to Canada and round the UK, nominated for Best Touring production in UK Theatre Awards 2014 and a Sun Military Award. A documentary was made of the process by Upper Cut Films called Theatre of War and Chris Terrill’s work was nominated for a Grierson Documentary Award She supported the Australian Department of Defence in creating their own production based on the Charlie F model.

Alongside theatre she has built up experience designing and delivering in-house and external learning and development programmes Her clients have ranged from schools, hospitals, SME business and FTSE 100 businesses.

Grace Staniland


Grace joined The Drive Project in 2015, she had previously worked with Alice Driver as Production Manager for the Bravo 22 Company’s premier of The Two Worlds of Charlie F at the Theatre Royal Haymarket and it’s original UK Tour. In 2016, Grace Project Directed the pilot Blesma Community Programme and the Royal British Legion’s Bravo 22 Company The Art of Recovery, for The Drive Project. Grace has extensive experience in Commercial West End Theatre Production. As Production General Manager for TRH Productions, the producing company at the Theatre Royal Haymarket, productions included Fatal Attraction, Daytona and The Elephant Man.

Emily Shaw


Emily Shaw joins The Drive Project with over ten years of experience in the corporate sector working primarily in the shipping market as a Freight Derivatives Broker for one of the industries market leaders. Emily has extensive experience of building strong relationships, working with international clients and delivering results in a fast paced, highly pressured environment. During her career Emily headed up her previous company’s Asian office, was elected the market’s youngest Chairman for the brokers association and became a leading professional in her field.

Since leaving the shipping market Emily has worked as a sales and business consultant within the Learning and Development industry and spent an enjoyable year working as a SEN assistant in a primary school.

Emily is passionate about using her experience of the corporate world to help promote the amazing work of The Drive Project.

Tuesday Critchfield

Project Co-ordinator

Since graduating from The University of Leeds with a degree in Theatre and Performance, Tuesday has been involved in various roles working with different community groups. Previous work experience has involved working alongside Clean Break and Synergy Theatre Company with offenders and those at risk of offending. Her most recent role was as Education Manager at Perform, the children’s drama school, where she worked in education and child development. She is extremely passionate about using the arts to help unlock skills and passions and is a big lover of all things theatre!

Our Awards

2016 Finalist Sun Military Award for Blesma
2015 Winner JCI UK Ten Outstanding Young Persons
2014 Finalist Sun Military Award, Support to the Armed Forces (for The Two Worlds of Charlie F)
2014 Finalist Best Touring Production, UK Theatre Award (for The Two Worlds of Charlie F)
2012 Finalist Third Sector Excellence Award for Charity Partnerships (Royal British Legion and Theatre Royal Haymarket Masterclass Trust)
2012 Winner Amnesty International Freedom of Expression Award (for ‘The Two Worlds of Charlie F’)

Our Partners